The aim of this study was to investigate the perceptions and expe

The aim of this study was to investigate the perceptions and experience of physicians MAPK Inhibitor Library regarding the role of the pharmacists, the pharmacists’ ability to perform clinical services, their acceptance of new pharmacist roles and the extent of collaboration that can occur between the two disciplines. In this

cross-sectional survey, 583 randomly selected physicians from the Grand Cairo area were invited to complete a survey composed of 25 questions designed to determine their perceptions of the role of clinical pharmacists. The response rate was 53%. Of the 312 physicians who completed the questionnaire, 50.5% reported direct contact with the pharmacists using the pharmacist as http://www.selleckchem.com/products/BKM-120.html a source of information about the name of the medication, side effects, drug interactions or efficacy as the main role. About one-third believed that pharmacists could be a reliable source of clinical information, identify clinically related problems or advise the physicians about medication’s cost effectiveness. More than 80% agreed that physicians and clinical pharmacists should have daily cooperation, and face-to-face contact was selected to be the best method of communication. Although

a wide proportion of the physicians were aware of the clinical pharmacy principle, the service itself is not well promoted or applied. Greater effort needs to be directed towards increasing physicians’ awareness and knowledge of the importance of clinical pharmacist and promote the benefit of the clinical pharmacy service. “
“Objective Direct-to-consumer advertising (DTCA) of over-the-counter

or prescribed medicines is a highly controversial issue relating to public health care. Advocates highlight Anidulafungin (LY303366) the advantages of DTCA in terms of patient awareness and autonomy. Opponents voice concerns about safety and patients’ best interests. The views of physicians and consumers about DTCA have been widely investigated. There has been little research, however, in relation to pharmacists’ experiences with DTCA and the impact of DTCA on pharmacy practice. The aim of this study was therefore to explore pharmacists’ perceptions of DTCA in Australia and its impact on pharmacy practice. Methods A semi-structured in-depth interview was conducted with a purposive convenience sample of retail pharmacists in Sydney, Australia. Interviews were recorded, transcribed ad verbatim and continued until data saturation. Emerging themes were extracted and analysed according to the grounded theory approach. Key findings Pharmacists participating in this study reported concern about potential harm to patient health and well-being as a result of the influence of DTCA. DTCA was seen to impede pharmacists in the discharge of their fundamental ethical responsibilities, leading to a strong sense of disempowerment.

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